How to get the business objectives report on the sidebar in Google Analytics 4

Hello my friends! Today this pink cat will show you how to get the business objectives report on the sidebar in Google Analytics 4.

Actually it is very easy. Technically speaking, Business objectives is not a Report but a Collection.

Business objectives, as well as Life cycle, Search Console and User are called Collections, and each of these Collections contain a series of folders and those folders contain reports.

Reports section on sidebar – Collection (Business objectives) – Folders (Generate leads) – Report (Overview).

To add Collections to the sidebar in Google Analytics 4 you need to scroll down to the Library section, at the bottom of the Reports section.

58. How to get the business objectives report on the sidebar in Google Analytics 4 - Library

Library

You will see all of the Collections available.

58. How to get the business objectives report on the sidebar in Google Analytics 4 - Collections
Collections

Go to the Business Objectives card and click on the three dots on the upper right corner and hit Publish.

58. How to get the business objectives report on the sidebar in Google Analytics 4 - publish business cycle
Publish business cycle

Now you should be able to see the Business Objectives collection on your left hand sidebar.

58. How to get the business objectives report on the sidebar in Google Analytics 4 - business cycle included
Business cycle included

If you can’t see the Library section at the bottom of the report section.

If you can’t see the Library section at the bottom of the report section is probably because you don’t have enough permissions. You should ask someone with an admin permission on the account to change your permissions or add the Library themselves.

I hope this post was useful to find that Business Objectives collection.

Here are other articles with hacks and tutorials on Google Analytics 4 that you might find useful:

How to migrate Google Analytics Reports in Universal Analytics and the matches in the new Google Analytics 4.

How to share an segment within GA4 without using Google Ads

How to track Pinterest traffic in Google Analytics 4

How to track Facebook traffic in Google Analytics 4

Google Analytics versus Google Search Console for SEO: How to Maximise Your Rankings

How to filter by mobile devices on a report on Google Analytics 4

Stay whisker-tuned for my next purr-fect Google Analytics 4 update!

Moxie